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5. Do include a <noframes> tag if your site uses frames.

Many sites still use frames to organize content, and some search engines have a hard time following links through a site which incorporates frames. To ensure that search engines can find all of your site’s pages, use the <noframes> tag in your index page. Provide the body text of an optimized page between the noframes tags, making sure to include links to the other pages at your site. The following shows what the source code of your index page might look like (with the <noframes> area in red):

<html>
<head>
<title>Your Business Keywords Here and Here</title>
<meta http-equiv="content-type" content="text/html;charset=ISO-8859-1">
<meta name="description" content="Description with keywords for my site, which is just perfect for someone like you to visit.">
<meta name="keywords" content="keyword one, another term, keywords are us">
</head>
<frameset rows="135,*" border="0" framespacing="0" frameborder="NO">
<frame src="header.htm" name="header" noresize scrolling="no">
<frameset cols="130,*" border="0" framespacing="0" bordercolor="#ff6699" frameborder="no">
<frame src="navigation.htm" name="navigation" noresize>
<frame src="main.htm" name="main" noresize>
</frameset>
</frameset>

<noframes>
<body bgcolor="#ffffcc" link="#663300">
<p>Here is where you talk about your business. This is text that search engines will see, as well as those browsing without the ability to see frames. <br>
<br>
<img src="some.jpg" alt="" height="260" width="400" border="0"><br>
<br>
This is the address of your business: <br>
Business Name<br>
P.O. Box 123<br>
Your Town, ST 11111<br>
</p>
<p>You may also contact us at: <br>
800-555-1212<br>
<a href="mailto:info@yourcompany.com">info@yourcompany.com</a><br>
</p>
<p> These are the pages at your web site:</p>
<p><a href="http://www.yourcompany.com/pageone.htm">page one</a></p>
<p><a href="http://www.yourcompany.com/pagetwo.htm">page two</a></p>
<p><a href="http://www.yourcompany.com/pagethree.htm">page three</a></p>
<p><a href="http://www.yourcompany.com/pagefour.htm">page four</a></p>
<p><a href="http://www.www.yourcompany.com/order/pagefive.htm">order</a></p>
</body>
</noframes>

</html>

BONUS: Another issue with frames is that you sometimes end up with "orphan" pages. Framesets are made up of several pages (one for navigation, for example, one for a header, one for the main "page" of content, etc.), each of which may be indexed by search engines. When a customer clicks through, the page may appear without the rest of the frameset. There are easy-to-implement javascripts available to force your frameset to appear when each page is loaded, preventing orphan pages. You can find an example here:

http://www.webreference.com/js/column36/forcing.html

Back to Top Ten Dos for Top Search Engine Rankings

Next: 6. Do include links to your pages from your other pages.

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