To find out how many pages have already linked to you, you can use the LinksToYou Counter at http://linkstoyou.com/CheckLinks.htm.

To increase the number of links to your site, you can:

• Request links from (or exchange links with) related businesses who have products and services which complement—but don’t compete with—your own.
  
• Request a link from the official web sites of any organizations or associations which you belong to.
  
• Do a search on your company or your name and request a link from every site that already mentions you in their text.
  
• Consider all of the places your audience may already be visiting and find a way to add your link.
  

Think of professional organizations, chambers of commerce, or other business directories in your area that might provide links to your new site and e-mail their webmaster (or follow their “add a URL” instructions). Consider creating a Links page at your site to provide reciprocal links to other sites.

Another part of these links that will raise your ranking even higher is if the backlinks contain the keywords relevant to the linked page. If you can find a way to incorporate your keywords in these links--by providing the link text when you exchange links with other businesses, for example--it is in your best interest to do so. Read "Do #10 for another suggestion.